PARIS IN SOLITUDE
A LOT CAN HAPPEN WHEN YOU TRAVEL SOLO. 1 MONTH IN PARIS CAN BE THE DIFFERENCE BETWEEN YOUR NEXT CHAPTER AND THE ONE YOU’RE LIVING IN NOW.
OVERVIEW
The Brand Realm created an ad campaign for a home swap app promoting it’s ability to give users the freedom to travel while still building your future remotely.
SERVICES
Digital Strategy, Campaign Management, Content Creation, Video Editing, Copywriting
We showcased the app as a way to ‘travel longer for less’. Positioning it’s community as a flexible alternative to home rental apps and hotels—users can live in homes and apartments for extended periods of time at a fraction of the cost.
APPROACH
LOCATION
5th Arrondissement of Paris, France
YEAR
Summer 2024
The campaign was released across TikTok, Instagram and achieved a 15% increase in sign ups for the month of it’s release. The start up company also promoted it’s insights in LinkedIn throughout the campaign process and achieved a 12% average increase in new followers across social channels.
RESULT